About Erica's Beauty Shop

Erica's Beauty Shop is the largest beauty store hosting haircare, skincare, men's care products, kids hair care products, makeup and hair tools + accessories created by Black and Latino founders. 

Erica's host a wide selection of products for curly hair, styling tools, skincare needs. All products are made for you by people like you. 

In an effort to give back $1 dollar from each purchase will be donated to our STEM education non-profit geared at helping African American students K-12, undergrad + graduate create successful careers in STEM.